Who to Choose – Dealer or Auto Broker?

Finding a good deal on a dream car? Hold up, buddy! You might want to know some of the market tricks before you make the purchase. Usually, people go up to car dealers, take a look at the car and whatever comes in their budget, they buy it. But, you may end up paying more than you intended. On the other hand, car brokers can help you save money on every deal you make. Do you want to know how? Let us first understand the roles played by a dealer and an auto broker.

Who is a car dealer?

In layman’s language, a car dealer is a person who works directly with a client to sell a car. Usually, the car dealer will be working with a dealership company or own one. A car dealer can only work with whatever brands it deals with and sell those to the customer. Usually, a dealership will have only one brand of car to sell. For example, a dealership of Toyota will sell all available models of the Toyota brand. 

Who is an auto broker?

An auto broker is someone who makes the car buying easy for a client. He is a mediator between the client and several car dealership companies. Also, an auto breaker does not work with just one dealership but has many at hand. They are working not to sell or promote one brand but are working to fulfill the needs of the client and fetch them a car that will suit their budget. Also, an auto broker can be working to sell any vehicle from cars, minivans to LMVs and more. It depends on how good the car broker is and how many connections he has in the market.

Now, that you know the above, let’s get down to what makes each  a car dealer and a broker work differently from one another. Who to choose, a dealer or a broker to buy your next vehicle? We have made it simple for you to make the choice. Read below:

The difference!

A Car dealer works in a more traditional way where the buying and selling are direct with the customer, and they offer only what the brand is promoting. They cannot give discounts as such and the offers that they make depend on the financial decision of the brand company. Also, car dealership companies are concerned about making money as on every sale they make good money. More than the interest of the client, they are worried about their profits.

Auto brokers are pretty much a new concept, and not many people know about their working in the market. Not to be biased, but yes, auto brokers can help you save a handsome sum if they have that expertise and links in the market. Auto brokers are not working with one dealership and also because they have several links, they can help a client in a number of ways. Especially, if the client is not sure of which car to buy, an auto broker can come up with several options that a client can choose from and sign a deal.

Also, because brokers are working for the client, they keep their client’s interest as their priority and not care about the car dealership companies as such. But, having a connection is a strong point as many times, dealership companies offer a fleet discount. An individual buyer cannot fetch that fleet discount, but an auto broker, because they are dealing with multiple clients at a time, can help get you’re a fleet discount. Not only this, for those seeking loans – auto brokers can help reduce the interest rate by linking clients with those finance companies which are offering far fewer rates than a loan at a bank.

In a nutshell!

Car dealerships are straightforward, and the price they offer is fixed, but an auto broker can help get the deals and save you some bucks. The choice is ultimately yours to make. It depends a lot on what auto broker that you choose to hire because only rough and tough brokers can help with your car buying needs and make the process easy. From paperwork to everything in between, car brokers can help save you time, money, and the unnecessary headache that one goes through researching and studying the market to get the best car according to one’s budget. An auto broker can do it for you in much less time, saving your time and money both.

Signature Auto has all the essential tools and elements required to help our customers in the best possible way. Car lease, buying a brand new vehicle, second-hand deals, and more, we have solutions for all your problems. Purchase through our broker! Book an appointment now to get a free consultation. We bet you won’t regret your decision to hire Signature Auto!

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